Google AdSense is known as one of the best PPC networks to earn money online by allowing you to display their ads on your website or blog. Google Adsense is the best ad networks for WordPress bloggers. It’s also most famous for bloggers one of the main sources for bloggers who want to monetize their blogs. AdSense can be pretty confusing at first and many first-time users struggle with how to place their ads effectively to maximize revenue. In this guide, we’re going to discuss the best places for ads to increase your earnings.
1. Header [468×60 / 728×90]
The first place for an AdSense ad is in the header. It is known as the golden place because you will likely earn 50% of your total earnings from this one ad slot. This is because the header of your blog is seen by everyone without scrolling down and visitors will also see the ad there. In the header, we can get both high impressions and ad clicks. The recommended ad sizes for headers are 468×60 and 728×90. As an example, currently, you can see the 728×90 ad banner in our header.
2. Below Post Title [300×250 / 336×280]
After the header, another popular ad location is below the post title. This ad should only appear on your posts, not your homepage. If you check other blogs with AdSense ads, you will notice these text ads below title posts. As in the header place, here we also get high impressions and ad clicks because that ad will be near the content. The ad size for this place depends on the design of your blog, but the recommended sizes are 300×250 and 336×280.
3. Between Content or Posts [468×60 / 300×250]
Adding the AdSense ads between the content or posts of your blog is also most popular now. These ads tend to get a high number of clicks because readers must scroll past as they read the content. The recommended sizes for this are 468×60 and 300×250 but you should choose the size that is most appropriate for your blog’s design. If you’re providing text content, I recommend you use a text-type widget to get more clicks. There is a plugin for WordPress which you can use to show ads between content.
4. Sidebar [300×250 / 300×600]
Google AdSense has a mandatory cap of three ads on any one page. If you add more, they won’t display. If you are a premium Adsense publisher, you can display at least four ads in a single page. If you’re a premium publisher and want to show four ads, the sidebar placement is a good choice. The recommended sizes are 300×250 and 300×600 which will help you to gain more clicks. This one is also perfect for high impressions, views, and clicks as well.
You don’t need to stick with these suggestions; choose ad placement that you think will give you the highest number of impressions and clicks. Try to place ads where they will be visible to visitors without scrolling down.
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What about Blogs with Three Columns?
Ad placement can be tricky with blogs that have a three column layout. In the three column blog, you can add the first ad in the header, the second below the post title, and third between the posts. A fourth ad can be placed in any sidebar.
What To Avoid
Most beginners are in a hurry to make money with their new AdSense account, but it’s not easy to earn high revenue with AdSense in only a few days. It will take a lot of time to build your blog and traffic. Traffic is the most important thing you need to monetize your blog. Try to concentrate on regular blogging and also doing proper SEO. Make sure you understand AdSense guidelines and avoid breaking any rules that will get your account disabled, including clicking on your own ads.
Do you have any suggestions for placing Adsense ads on a blog? I’d love to hear them!